Who we are

We deliver great offers to the right people, through people they trust.

X Benefits is an appointment setting and lead qualification company. We partner with companies that have a proven offer, and take that offer to market through warm relationships, AI technology and a nationwide network of vetted affiliates.

What we do

Most companies don't have a product problem. They have a reach problem: getting in front of the right decision-makers, at the right time, with enough trust to earn a real conversation.

We solve that. We learn your offer and ideal customer, then deliver it through our network. We book the appointments, qualify the leads and hand your team conversations that are ready to close.

And we only get paid when it works: zero upfront cost, and no cost outside of closed sales generated from appointments our technology or teams set.

Our model: three engines, one outcome

Relationships

Our leadership has personal relationships with founders and executives across the country. Those relationships open the first doors.

Technology

AI identifies the ideal buyers for each offer, prioritizes outreach and helps qualify prospects before anyone books a meeting.

People in the markets

4,000+ strategic affiliate partners we train and work alongside deliver warm, personal introductions in their own communities.

Our mission

To empower professional service providers worldwide with cutting-edge technology, strategic marketing insights, and unparalleled lead-generation expertise, and to be the catalyst that helps our clients reach and surpass their goals.

Our vision

To be the global leader and preferred partner for professional services firms seeking to innovate, expand, and lead their markets, so our clients consistently outperform their competition.

Innovation

Continuous improvement and state-of-the-art solutions.

Excellence

Unwavering standards, from service to results.

Integrity

Transparency, honesty, and ethical practices.

Collaboration

Teamwork inside XB and with our clients.

Client Success

We measure our success by yours.

By the numbers

$0.0B
in generated sales for partner companies
0+
strategic affiliate partners across the U.S.
0
current partner companies, by design
0%
performance-based. Nothing owed until a deal closes

We've worked with 12 current partner companies, on purpose. Being selective means every company we take on gets the full strength of our relationships, technology and affiliate network.